Web Design and SEO
Web design must include search engine optimization in the design, programming, headlines, and copy writing techniques. Your web design team must understand search engine behavior to maximize your site's listings in organic search (not paid listings - that's a different topic). Most Internet users enter information into a search engine to find products and services. Users will most likely find your site by using a search engine -- even if they are familiar with your company (or association).
A Few of Our Web Sites
Web Site Design
Our web site design objective is to make the experience simple for the intended user. We begin the design process with a tactical plan defining the site's objectives as part of the client's overall marketing objectives. We carefully define the target user, outline content both copy and images, define the technical needs, integrate with existing branding elements, and review existing client marketing material for possible integration into the site. We discuss with the client how they see themselves using the completed web site.
Our Web Page Designs...
- incorporate organic search techniques,
- use programming techniques that support organic search
- use a easy-to-read layouts,
- easy-to-use navigation,
- use colors and fonts that are easy to read,
- build a page to receive inbound links from appropriate sites,
- support web traffic analytics.